{"id":7764,"date":"2024-11-06T13:31:51","date_gmt":"2024-11-06T18:31:51","guid":{"rendered":"https:\/\/acxcom.com\/search-engine-optimization-seo\/"},"modified":"2026-04-20T16:56:56","modified_gmt":"2026-04-20T20:56:56","slug":"digital-optimisation-seo-and-aio","status":"publish","type":"page","link":"https:\/\/acxcom.com\/en\/digital-optimisation-seo-and-aio\/","title":{"rendered":"Digital optimization: SEO and AEO"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; module_class=&#8221;acx-section-1&#8243; _builder_version=&#8221;4.27.2&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#383838&#8243; custom_padding=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row module_class=&#8221;acx-banner&#8221; _builder_version=&#8221;4.27.2&#8243; _module_preset=&#8221;default&#8221; background_image=&#8221;https:\/\/acxcom.com\/wp-content\/uploads\/2024\/09\/Banners-seo-1.png&#8221; background_position=&#8221;center_left&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; height=&#8221;175px&#8221; custom_margin=&#8221;||||false|false&#8221; custom_css_main_element=&#8221;display:flex;||align-items:center;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#F46C16&#8243; text_font_size=&#8221;17px&#8221; header_3_font=&#8221;&#8211;et_global_heading_font|600|||||||&#8221; header_3_font_size=&#8221;30px&#8221; custom_margin=&#8221;|5%||5%|false|true&#8221; custom_margin_tablet=&#8221;|5%||5%|false|true&#8221; custom_margin_phone=&#8221;|10%||10%|false|true&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1 style=\"font-size: 17px; color: #f46c16;\">The SEO Services Agency That Makes an Impact<\/h1>\n<p><\/p>\n<h3>Optimizing for SEO and AEO: smart, natural choices for your digital growth<\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.2&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;90%&#8221; max_width_tablet=&#8221;90%&#8221; max_width_phone=&#8221;80%&#8221; max_width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;acx-module-hdp&#8221; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|600|||||||&#8221; text_font_size=&#8221;16px&#8221; header_text_align=&#8221;left&#8221; header_font_size=&#8221;50px&#8221; header_2_font=&#8221;&#8211;et_global_heading_font|300|||||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_font_size=&#8221;32px&#8221; header_3_font=&#8221;&#8211;et_global_heading_font|300|||||||&#8221; header_3_font_size=&#8221;32px&#8221; text_orientation=&#8221;center&#8221; custom_padding=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>More Visibility = More Clients<\/h3>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/acxcom.com\/wp-content\/uploads\/2024\/09\/white-line.svg&#8221; title_text=&#8221;white-line&#8221; align=&#8221;center&#8221; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;20px||-2px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; header_3_font_size=&#8221;24px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;30px||30px||true|&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Do you want to attract more potential clients?<\/strong><\/p>\n<p>Search visibility is no longer limited to traditional search engines. Today, your clients also find you through answer engines like ChatGPT, Gemini, or Perplexity.<\/p>\n<p>By structuring your presence for both realities, we help you gain visibility where decisions begin.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;3_5,2_5&#8243; _builder_version=&#8221;4.27.2&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;90%&#8221; max_width_tablet=&#8221;90%&#8221; max_width_phone=&#8221;80%&#8221; max_width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; header_font_size=&#8221;65px&#8221; header_3_font_size=&#8221;24px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;30px||30px||true|&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><strong>Organic Search (SEO)<\/strong><\/h2>\n<p>Search Engine Optimization (SEO) helps your business become visible on Google at the exact moment your clients are searching for your services.<\/p>\n<p>A strong SEO strategy positions you in front of the right audience, at the right time, with clear purchase intent.<\/p>\n<h3><strong>SEO Optimization<\/strong><\/h3>\n<p>At Acxcom, we work on every aspect of your presence to improve your rankings:<\/p>\n<p>\u2022 Comprehensive SEO audit and market analysis<br \/>\u2022 Strategic keyword research<br \/>\u2022 Optimization of content, tags, and structure<br \/>\u2022 Creation of relevant, long-lasting content<br \/>\u2022 Improvement of technical website performance<br \/>\u2022 Performance tracking and continuous optimization<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/acxcom.com\/en\/contact\/#creer-site&#8221; button_text=&#8221;Get in touch&#8221; button_alignment=&#8221;left&#8221; button_alignment_tablet=&#8221;left&#8221; button_alignment_phone=&#8221;center&#8221; button_alignment_last_edited=&#8221;on|phone&#8221; admin_label=&#8221;Bouton &#8211; Design web&#8221; _builder_version=&#8221;4.27.2&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_bg_color=&#8221;RGBA(255,255,255,0)&#8221; button_bg_enable_image=&#8221;off&#8221; custom_margin=&#8221;27px||40px||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; custom_css_free_form=&#8221;a.et_pb_button {||display: flex;||align-items: center;||justify-content: center;||}&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_phone=&#8221;width:100%;||white-space: normal;||text-align:center;&#8221; custom_css_main_element_tablet=&#8221;width:100%;||white-space: normal;||text-align:center;&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/acxcom.com\/wp-content\/uploads\/2024\/09\/seo-g.png&#8221; alt=&#8221;SEO Services &#8211; Organic SEO &#8211; Acxcom Agency&#8221; title_text=&#8221;seo-g&#8221; _builder_version=&#8221;4.27.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;2_5,3_5&#8243; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;90%&#8221; max_width_tablet=&#8221;90%&#8221; max_width_phone=&#8221;80%&#8221; max_width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/acxcom.com\/wp-content\/uploads\/2026\/04\/Creation-sans-titre-11.png&#8221; alt=&#8221;SEO &#8211; AEO | Acxcom&#8221; title_text=&#8221;Cr\u00e9ation sans titre (11)&#8221; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; header_font_size=&#8221;65px&#8221; header_3_font_size=&#8221;24px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;30px||30px||true|&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><strong>Answer Engine Optimization (AEO)<\/strong><\/h2>\n<p>Answer engines are transforming how your clients discover businesses. Instead of browsing through results, they receive direct answers\u2014and only certain companies are featured.<\/p>\n<p>Answer Engine Optimization (AEO) focuses on structuring your content so it can be understood, used, and recommended by these artificial intelligences.<\/p>\n<h3><strong>AEO Optimization<\/strong><\/h3>\n<p>We adapt your digital presence to meet new interpretation criteria:<\/p>\n<p>\u2022 Clear structuring of information (content, hierarchy, semantics)<br \/>\u2022 Optimization for direct and conversational responses<br \/>\u2022 Implementation of structured data<br \/>\u2022 Alignment with AI (LLM) interpretation criteria<br \/>\u2022 Creation of content focused on answers and intent<br \/>\u2022 Strategic monitoring of answer engine evolution<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;90%&#8221; max_width_tablet=&#8221;90%&#8221; max_width_phone=&#8221;80%&#8221; max_width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; header_font_size=&#8221;65px&#8221; header_3_font_size=&#8221;26px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;30px||30px||true|&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><strong>A comprehensive approach to search visibility<\/strong><\/h3>\n<p>SEO and AEO are not opposed. 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background_position=&#8221;center_left&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_padding=&#8221;70px||80px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|600|||||||&#8221; text_font_size=&#8221;16px&#8221; header_text_align=&#8221;left&#8221; header_font_size=&#8221;50px&#8221; header_2_font=&#8221;&#8211;et_global_heading_font|300|||||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_font_size=&#8221;32px&#8221; text_orientation=&#8221;center&#8221; custom_padding=&#8221;0px|15%||5%|false|false&#8221; custom_padding_tablet=&#8221;0px|15%||5%|false|false&#8221; custom_padding_phone=&#8221;0px|10%||10%|false|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>We Go Further With You<\/h2>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/acxcom.com\/wp-content\/uploads\/2024\/09\/white-line.svg&#8221; title_text=&#8221;white-line&#8221; align=&#8221;center&#8221; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.27.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;20px||-2px||false|false&#8221; custom_padding=&#8221;|43%||5%|false|false&#8221; custom_padding_tablet=&#8221;|5%|||false|false&#8221; custom_padding_phone=&#8221;|10%||10%|false|true&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;30px|56.3%||5%|false|false&#8221; custom_padding_tablet=&#8221;|5%|||false|false&#8221; custom_padding_phone=&#8221;|10%||10%|false|true&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>We\u2019re more than just AEO and SEO experts \u2014 Acxcom supports you through every stage of your digital development:<\/p>\n<p><\/p>\n<ul class=\"triangle-list\">\n<li><a href=\"https:\/\/acxcom.com\/en\/paid-campaign\/\"><strong>Online advertising campaigns<\/strong><\/a>: Reach your target audience quickly with Google Ads and targeted social media campaigns;<\/li>\n<li><strong><a href=\"https:\/\/acxcom.com\/en\/paid-campaign\/\">Social media management<\/a><\/strong>: Grow your community and boost engagement with a tailored content strategy;<\/li>\n<li><a href=\"https:\/\/acxcom.com\/en\/web-copywriting\/\"><strong>Creation of eye-catching visual content<\/strong><\/a>: Brighten your brand communications with custom designs for your website and social platforms;<\/li>\n<li><a href=\"https:\/\/acxcom.com\/en\/website-development-wordpress\/\"><strong>Website creation<\/strong><\/a>: Let\u2019s design a website that reflects your brand and works seamlessly across all devices.<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; 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Search visibility is no longer limited to traditional search engines. Today, your clients also find you through answer engines like ChatGPT, Gemini, or Perplexity. By [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-7764","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/acxcom.com\/en\/wp-json\/wp\/v2\/pages\/7764","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/acxcom.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/acxcom.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/acxcom.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/acxcom.com\/en\/wp-json\/wp\/v2\/comments?post=7764"}],"version-history":[{"count":10,"href":"https:\/\/acxcom.com\/en\/wp-json\/wp\/v2\/pages\/7764\/revisions"}],"predecessor-version":[{"id":10817,"href":"https:\/\/acxcom.com\/en\/wp-json\/wp\/v2\/pages\/7764\/revisions\/10817"}],"wp:attachment":[{"href":"https:\/\/acxcom.com\/en\/wp-json\/wp\/v2\/media?parent=7764"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}